A welcome scheme which aims to capitalise on Scotland’s popular touring routes, such as the North Coast 500 (NC500), has been officially relaunched by Cabinet Secretary for Culture, Tourism and External Affairs, Fiona Hyslop.
VisitScotland’s revamped Classic Cars Welcome Scheme, which is open to businesses that go the extra mile to meet the needs of visitors who travel Scotland in classic, vintage or thoroughbred cars, has been unveiled.
With an estimated 350 classic car clubs in the UK, and even more across Europe, the Classic Car Welcome Scheme is a valuable promotional tool for businesses that wish to expand into a potentially lucrative market.
The national tourism organisation has updated the scheme to include visitor attractions and garages for the first time with new criteria also now taking into account use of apps and the provision of Wi-Fi.
The scheme, first launched in 2006, recognises businesses that offer a warm welcome, safe parking, car cleaning facilities and basic maintenance equipment for visitors.
Businesses that take part are also knowledgeable on places to visit, local petrol stations and workshops facilities available en-route.
Fiona Hyslop MSP said: “The North Coast 500, a 516-mile scenic route around the north coast of Scotland, has played an important role in promoting Scotland as a must-visit destination for classic vehicle enthusiasts.
“The Welcome Scheme is an excellent way to attract more classic car owners to Scotland, and demonstrates how a successful collaboration between the private and public sector can have a positive impact on our tourism industry.”
James Henderson, Chairman of the Hillman Imp Club, who helped relaunch the scheme, said: “I have had numerous holidays in Scotland with a Hillman Imp and have had great fun driving my classic car around the stunning Scottish roads. If you own a classic car and have not had the chance to take your pride and joy on holiday to Scotland you have missed out on some perfect classic car driving roads.
“The new Classic Car Welcome scheme is going to make that experience even better by helping to ensure that the security and running of your classic car is that much easier. I would like to thank VisitScotland for involving The Imp Club in the relaunch of this scheme.”